Visual identities and communication systems for culture-driven brands, artists and projects.I turn visual complexity into clear systems that help identities, campaigns and cultural narratives stay coherent across time and media.

Art direction developed for Might Delete Later (Oppure Forse No) by Davide Shorty.

The visual identity is built around Jazz Subitaneo, an original acrylic-on-canvas painting selected for its strong connection to the track’s emotional tone and musical character.

The project brings together painting and graphic design to create an artwork that feels immediate, expressive, and unresolved. Rather than illustrating the song literally, the cover translates its tension into a visual language shaped by instinct, movement, and emotional instability.

A cinematic website concept designed to transform interest in the film into a direct path toward ticket purchase.

The project combines UI design, product thinking, and editorial art direction, creating an experience that remains immersive while being strongly focused on conversion.

The system brings together persistent navigation, a guided booking flow, film content, search, merchandise, and personal account features within a coherent and responsive interface.

Testamento is a creative direction and visual identity project developed to build a distinctive and cohesive visual world around the artist.

Through a visual language inspired by sacred imagery and rituality, the project translates the themes of the album into a structured system of content, where every compositional and visual element contributes to a precise and recognizable visual narrative.

The result is a solid and sophisticated visual identity, designed to strengthen the artist's positioning and transform the musical narrative into an iconic visual experience.

A capsule collection created in collaboration with L-Y-O-N | Live Your Own Nature, a luxury brand founded in London and focused on individual expression, sustainability, and the production of unique garments.

The collection translates my abstract painting practice into a series of wearable artworks, entirely treated by hand through artisanal processes.

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Art direction and cover design for Giuseppe Palermo’s EP No Time & No Space.

The project explores the relationship between analog and digital, transforming the record into an abstract, suspended form. Through painterly interventions on the vinyl surface, the cover translates the ethereal atmosphere of electronic music into an image that feels both physical and immaterial.

Sud Attitude, since 2012, is a music collective and hip hop event organizer in Sicily based in Palermo.

It was necessary to create an album cover for their highly anticipated first mixtape that clearly and strongly conveys their values and origins.

The collective, in addition to being very active in consistently releasing new projects from its individual members, has built a community of rap enthusiasts through various freestyle and song contests held locally and regionally, bringing together artists and spectators from all over Italy.

Art direction, cover design, and packaging developed for Blue, a six-track EP by Palermo-based rapper Dreg.

The project uses blue not only as a visual element, but as the central narrative principle of the entire identity.

Through colour, texture, and physical design, the artwork translates the EP’s introspective character into a visual system shaped by emotional depth, memory, calmness, and movement.

Communication artwork developed for Johnny Marsiglia’s 2019 tour dates, including social media adaptations.

The project was designed to collect and present all tour stops clearly, while creating a coordinated visual asset with strong impact, readability, and consistency with the artist’s identity.

Artwork developed for Big Joe x Marlon Craft, a project born from the connection between Palermo-based hip-hop production and New York lyricism.

The visual identity is built around a photograph taken by Big Joe: a pair of sneakers hanging from electric wires in a historic working-class neighborhood of Palermo. Raw, urban, and symbolic, the image creates an immediate bridge between Palermo’s street culture and New York’s visual imaginary.

Street photography project developed for Attitude Street Shop, conceived as a spontaneous visual story about urban attitude, social connection, and style in the streets of Palermo.

The project documents a freely lived day, without staged poses or rigid planning, capturing an authentic image of community, presence, and street identity.

The project visually translates the personal, social, and therapeutic nature of the record, creating an image capable of representing rap as a tool for analysis, awareness, and transformation.

The visual identity explores the relationship between fragility and clarity, conveying the idea of an album that moves through emotional states, inner conflicts, and generational questions.

A collection of logos and typographic identities designed for artists, musicians, producers, businesses, and food-related brands.